Salon Marketing + Websites
Mya logo

Mya

Turn anonymous website visitors into matched, higher-spending clients.

Client-pro matchmaking platform for salons and spas. Website visitors answer a short survey, mya matches them with the right service provider based on style, needs, and personality, then automates follow-up to drive the booking.

$199–$499
starting/mo, plus one-time White Glove Setup
Category
Salon Marketing + Websites
Best for
Salons and spas that want to convert more website traffic into the right client-provider matches — and keep them coming back
Offers a free trial?
No
The BeautiSoul profile

What to know about Mya

Core features
  • Match-making survey that lives on your website and collects client preferences, contact info, and photos
  • Smart client-to-provider matching based on psychological needs, service type, and stylist strengths
  • Lead management dashboard with match results, client photos, and booking notes
  • Automated email and text drip campaigns to re-engage leads after they match
  • Instagram landing page link and website placement support
  • Business insights, match stats, and survey data summaries
  • White Glove Setup package with account build, profile creation, automations, graphics, and training
  • Talent recruitment tools to attract and retain top providers
Reporting

Match statistics, business insights, and survey data summaries. POS integrations are listed as a feature but specific supported platforms aren't detailed on the public site.

Client communication and marketing

Automated email and text drip campaigns follow up after a match. Basic includes one category; Essential adds one automation; Premium includes unlimited. Email + text notifications are sent to the team when new leads match.

Pros
  • A unique approach: matchmaking focuses on fit, not just lead capture, which can improve new-client retention and average ticket
  • Reported results: higher average tickets, stronger new-client retention, and lower acquisition cost when paired with a new-guest offer
  • White Glove Setup handles the technical build for you
  • Works alongside your existing booking software — not a rip-and-replace
Support model

Support & training included on every plan. Premium adds a quarterly strategy session with a mya marketing expert. White Glove Setup includes ongoing support and training post-launch.

Ideal business type

Established salons and spas that already get website traffic and want to convert more visitors into booked, well-matched clients. Works best when paired with a front desk or follow-up process that can act quickly on matched leads.

What it does

Key features

  • Website match-making survey that captures visitor preferences and contact info
  • Smart client-to-provider matching based on needs, style, and personality
  • Lead dashboard with match results, client photos, and notes for immediate follow-up
  • Automated email and text drip campaigns to re-engage leads
  • Instagram landing page and website placement support
  • Business insights and match statistics with survey data summaries
  • White Glove Setup: account build, pro profiles, automations, and launch graphics
  • Talent recruitment tools to help attract and keep top beauty professionals
How it works

Getting started

  1. 1Embed: mya places a short match-making survey on your website and Instagram landing page.
  2. 2Match: visitors share what they need; mya pairs them with the best provider on your team.
  3. 3Convert: matched leads land in your dashboard with full context, so you or your front desk can book fast and follow up automatically.
Pricing

Plans

Basic
$199/mo
Salons ready to start matching website visitors with their team
  • Matchmaking survey
  • Lead management dashboard
  • Business insights
  • Support & training
Essential
$299/mo
Most popular — salons that want matching plus a single email drip
  • Everything in Basic
  • Email drip automation for one service category
  • First access to new features
Premium
$499/mo
Salons that want unlimited automations and custom solutions
  • Everything in Essential
  • Unlimited email drip automations
  • Unlimited service categories
  • Custom solutions
  • Quarterly strategy session with mya marketing expert
Available add-ons

Optional extras

White Glove Setup

One-time setup investment varies by plan: Basic $997, Essential $1,897, Premium $2,797. Includes account setup, beauty pro profiles, website placement, Instagram landing page link, social media launch graphics, drive-back email automation, and ongoing support + training.

$997–$2,797 one-time
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