Client Stories

Trusted Guidance. Real Client Stories.

BeautiSoul is built on a simple belief: the right technology starts with understanding the business first. Hear from salon owners, founders, and beauty professionals who have worked with Rachel to simplify technology, navigate important decisions, and find solutions that actually fit their businesses.

Jim Roberts

Owner
J. Roberts Salon & SHEARPOLICE®

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I know she has my best interests in mind and will help me make the right decisions.

I’ve had the opportunity to work with Rachel for many years, and she has always been absolutely top-notch. What I appreciate most is her ability to take technology that can sometimes feel complicated or overwhelming and make it understandable, manageable, and useful for my businesses.

Rachel is knowledgeable, responsive, patient, and genuinely takes the time to understand what you’re trying to accomplish rather than simply offering a one-size-fits-all solution. I’ve always felt confident relying on her guidance because I know she has my best interests in mind and will help me make the right decisions.

Without hesitation, I would recommend Rachel to anyone looking for technology guidance and support. She has earned my trust over the years, and I would absolutely continue working with her and relying on her expertise in the future.

Gloria Edge

Haircare Brand Founder, Hairstylist, and Former Salon Owner
Sitch Haircare

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She didn’t just recommend a service, she made recommendations around our actual limitations and constraints.

I first met Rachel as a second-time salon owner, returning after a few years away. Her hands-on approach to understanding our goals was life-changing: she didn't just recommend a service, she made recommendations around our actual limitations and constraints, which made onboarding onto her platform seamless and practical for us.

Since then, Rachel has been my go-to for any beauty tech advice. She came from a hairdressing background, so she knows both sides and can translate tech into day-to-day salon operations. As a business owner, I'm constantly bombarded with new apps, platforms, and updates — Rachel helps me tell what actually works from what's a gimmick. That saves me real time and money.

Whether you're well-versed in tech or you write your text messages like emails, she's the ideal guide. She's on my speed dial, and at her level of skill and experience, she's a well-worth-it investment. There's no one else like her.

Amy Hazen

Founder & Owner
Hazen Hair Studio

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I used to feel so intimidated by new software, but she walked me through everything step-by-step.

Working with Rachel has been a total game-changer for my business. I used to feel so intimidated by new software, but she walked me through everything step-by-step and showed me how much retail can actually drive growth. She’s super encouraging, patient, and so easy to work with—and most importantly, she always does what she says she’s going to do.

I’d work with her again in a heartbeat and can’t recommend her enough to anyone who wants to simplify technology and feel genuinely supported.

Raphael Velasquez

Founder & Owner
Raphael’s Studio

If you’re looking for someone you can trust, Rachel and BeautiSoul are who I highly recommend.

Rachel is a true professional and technology expert—not just with software, but in business. She always returned my texts, emails, and phone calls and provided outstanding customer service. If you’re looking for someone you can trust, Rachel and BeautiSoul are who I highly recommend.

Want this kind of clarity for your business?

We start with your business — your team, your workflows, your goals — and only then talk about technology.

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